Demand Generation Manager

About us

Loominote is a voice-first AI note-taker. You talk — a meeting, a lecture, a half-formed idea in the car — and it captures the whole thing and turns it into clean summaries, action items, mind maps, flashcards, and answers you can actually search. It joins your Zoom, Meet, and Teams calls, reads your PDFs, and cites its sources.

We're on iOS today — 4.9 stars and the reviews are the good kind — with Android and web landing soon. We started consumer and grew real revenue fast. Then teams started pulling us in on their own: an international school rolled us out across 100 seats, a 300-person insurer is running a team trial. So we're building Loominote for Teams, and that's why you're reading this.

Small team, real traction, no layers. We're part of BinaryVlue, based in Bangalore, and we hire remote.

Why this role exists

We already know how to acquire consumers — we run paid social to Tier-1 markets and it works. B2B is a different animal, and nobody owns it yet. Teams find us by accident today. Your job is to make them find us on purpose: build the demand engine — content, paid, email, ABM, webinars, whatever earns pipeline — that feeds the sales team a steady stream of the right accounts.

You'd be the first demand gen hire. You own pipeline creation as a number, not "brand" as a vibe.

What you'll do

• Own B2B pipeline as a target. Build the channel mix — paid, content, lifecycle email, LinkedIn, ABM against our best-fit accounts — and report on cost per opportunity, not impressions.
• Repurpose what we already have. We've got real UGC, paid creative muscle, and a product that demos itself. Turn that into B2B demand instead of starting from a blank page.
• Run ABM against the accounts that matter. When sales wants into a 300-person org, you build the air cover that warms it up.
• Build the content engine: comparison pages, use-case content, case studies from real deployments, and the SEO/ASO that catches teams searching for a note-taker.
• Work hand in glove with the SDRs and AEs. You create demand; they work it. If MQLs don't turn into meetings, that's your problem too.
• Own the funnel numbers end to end and kill channels that don't pay back.

Who you are

• You've run B2B demand gen or growth marketing and driven pipeline you can point to — not just campaigns you ran.
• You're comfortable across paid and organic, and you can make them feed each other. Paid social fluency is a real plus here since it's already in our DNA.
• You're numbers-first. Our team can smell a vanity metric a mile away; don't bring us reach when we asked for pipeline.
• You can write, or direct writing, and you know what B2B buyers actually read.
• Bonus: early-stage B2B SaaS experience, or you've stood up a demand function from zero before.

What success looks like

• 90 days: a channel plan running, first campaigns live, and a clean line from spend to opportunities. Sales is getting inbound they didn't have before.
• 6 months: a predictable demand engine — you know cost per opportunity by channel and you're improving it — plus real content and case studies from live deployments.
• 12 months: demand gen is a reliable, growing source of B2B pipeline with its own playbook, and you're hiring around what works.

Why join us

• Fully remote — work from anywhere
• Flexible hours
• Ground-floor ownership of a GTM function that doesn't exist yet
• You work directly with the founder, not three layers below one
• Real product, real revenue, real users — not a deck
• We move fast. This is a priority search — if it sounds like you, apply and we'll move quickly.

Apply for Demand Generation Manager

One short form. We read every application ourselves — no ATS black hole — and we move quickly on the ones that fit.

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